Bachelor of Arts in Visual Communication Top Colleges, Syllabus, Scope and Salary

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Sakshi Gupta

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B.A. in Visual Communication is a 3-year undergraduate program, designed for students having qualified the 10+2 level of education from a recognized educational Board. Essentially, the course is about the transmission of information to key audiences through various:

  • visual media
  • websites
  • television
  • print publishing.

The program is sub-divided into 6 semesters, of 6 months each, and the average fee charged for pursuing the course in India ranges between INR 30K and 3 Lacs, varying across institutes.

Admission to the course is offered to eligible candidates on the basis of performance in a relevant entrance test, often followed by a round of interview.

Successful graduates of the course are hired in areas such as:

  • Print & Production
  • Colleges & universities
  • Business Designing
  • Film Production
  • Advertising Industry
  • Advertisement Firms
  • Photo Journalism
  • Fashion Magazines
  • Freelancing
  • Media Houses, and such.

Such graduates are offered an average initial monthly salary ranging between INR 15K to 50k, increasing with time, experience and expertise in the field.

Top Colleges for Bachelor of Arts [BA] (Visual Communication)

B.A. in Visual Communication: Course Highlights

Classified below are some of the major highlights of the course.

Course Level Undergraduate
Duration 3 Years
Minimum Eligibility Criteria 10th and 12th from a recognized educational Board
Admission Process Counseling after qualification of entrance test
Examination Type Semester System
Major Entrance Exams DU BA Entrance Exam, JMI BA Entrance Test, JNU BA French Entrance Exam, BHU BA French Entrance Exam, St. Stephen’s College BA French Entrance Exam, University of Kerala BA Entrance Test, etc.
Total Course Fee INR 30K to 3 Lacs
Top Recruiting Areas/Fields Colleges & Universities, Media Houses, Print & Production Houses, Film Production, Photo Journalism, Business Designing, Freelancing, Advertising Agencies, Advertisement Firms, and such.
Job Profiles Graphic Artist, Desktop Publisher, Customer Service Executive, Digital Photographer, Manager, Instructional Designer, Production Assistant, Media Marketing Executive, among others. 
Average Starting Salary INR 2 to 7 Lacs

B.A. in Visual Communication: What is it About?

The program has been designed to offer to eligible aspiring candidates specialization in:

  • applications, techniques and skills required to transfer ideas and information in forms that can be read and looked at.

  • advertising various goods and product effectively, by making them look attractive.

Successful graduates of the course interested in pursuing further higher studies in the discipline may take up courses such as M.A., Ph. D., M. Phil., etc. in the subject.

The course aims to impart to eligible candidates, skills in:

  • visual communication.
  • examining the use, nature and role of visual messages.
  • identifying popular forms of media among individuals, small groups, organizations, and society.
  • producing promotional videos, advertisements, illustrations, signs & logos, etc.
  • analyzing how people make meaning out of symbols.
  • interpreting such symbols.
  • operating in, and contributing to the modern world of communication through visual media.
  • pursuing advanced research in the discipline.

B.A. in Visual Communication: Who should opt?

Ideal candidates for the course would possess:

  • interest in visual communication.
  • creative and inventive mind.
  • aptitude in subjects like Physics and Mathematics.
  • basic knowledge of the electronic media.

Top Institutes offering B.A. in Visual Communication

Listed below are some of the top institutes offering the course in the country with the corresponding locations and fees charged by each.

Indraprastha College for Women (IP) New Delhi INR 6000 (course)
Loyola College Chennai INR 4,614 (course)
Lady Shri Ram College for Women (LSR) New Delhi INR 16,390 (course)
ST. Xavier’s College Mumbai INR 5,400 (course)
Christ University Bangalore INR 56,667 (course)
Miranda College New Delhi INR 12,160 (course)
Presidency College Chennai INR 1,245 (course)
Madras Christian College (MMC) Chennai INR 18,719 (course)
Hindu College New Delhi INR 14,333 (course)
Hans Raj College (HRC) New Delhi INR 14,333 (course)
Fergusson College Pune INR 2,687 (course)
Ramjas College New Delhi INR 9,712 (course)
Jesus and Mary College (JMC) New Delhi INR 12,997 (course)
Presidency University Kolkata INR 3,700 (course)
Jai Hind College Mumbai INR 4,262 (course)
Gargi College New Delhi INR 8,055 (course)
Sri Venkateswara College New Delhi INR 9,590 (course)
Delhi College of Arts and Commerce (DCAC) New Delhi INR 9,120 (course)
ST. Xavier’s College Ahmadabad INR 4,720 (course)
ST. Xavier’s College Kolkata INR 25,700 (course)

Eligibility for B.A. in Visual Communication

Listed below are the minimum criteria of eligibility that interested candidates need to fulfil in order to apply for the course.

  • 10+2 education completed from a recognized educational Board.
  • Physics, Chemistry, English and Mathematics/Biology as the main subjects of study at the 10+2 level.
  • A minimum aggregate score of 50% (45% for SC/ST/OBC candidates) at the 10+2 level.

B.A. in Visual Communication: Admission Process

Most institutes and colleges offering the course admit students based on their accomplishment in a relevant entrance examination, conducted mostly at institutional level, followed by a round of personal interview. 

In the personal interview round, candidate’s general aptitude for the course is examined and a merit list is then issued by each institute, declaring the names of all the selected students. Admission procedure generally varies across institutes.

A few institutes also provide direct admission to candidates on the basis of their score at the 10+2 level and some other criteria as well.

Listed below are some of the entrance exams conducted in the country for admission to the course.

  • DU (Delhi University) BA Entrance Exam
  • JMI (Jamia Millia Islamia) BA Entrance Test
  • JNU (Jawaharlal Nehru University) BA French Entrance Exam
  • BHU (Banaras Hindu University) BA French Entrance Exam
  • Stephen’s College BA French Entrance Exam
  • University of Kerala BA Entrance Test.

B.A. in Visual Communication: Syllabus & Course Description

Tabulated below is the semester-wise breakup of the course’s syllabus.

Language Paper 1 Writing for Media
English Paper 1 Advertising
Introduction to Communication Language Paper 2
English Paper 2 Photography 1
Communication Media Print Production
Graphic Production Photography 2
Audiography 1 Audiography 2
Commercial Broadcasting Commercial Production
Elements of Film & Video Video Production

B.A. in Visual Communication: Career Prospects

Since today, almost all enterprises require a certain number of experts to work for making their services and products appear better, by effective promotion.

Upon successful completion of the course, such graduates are placed at organizations such as:

  • Pedigree
  • Tupperware
  • Vodafone
  • Kraft
  • Fab-India, etc.

Tabulated below are some of the popular professional avenues open to such graduates, along with the basic salary and job duties associated with each.

Bachelor of Arts (B.A.) in Visual Communication annual salary
Instructional Designer An Instructional Designer identifies the skills, knowledge and attitude of a targeted audience, and selects or suggests learning experiences that fill this gap, based on instructional theory and best practices from the respective field. INR 2 to 7 Lacs
Teacher A Teacher is responsible for teaching and mentoring students and creating appropriate lesson plans and teach those plans to the entire class. They also track student progress, work with school administration, and prepare students for standardized tests. INR 2 to 5 Lacs
Graphic Artist A Graphic Artist prepares work to be accomplished by collecting materials and information regarding the work. They also illustrate concepts by designing rough layouts of art and copy, regarding size, arrangement, type size and style, and other related aesthetic concepts. INR 3 to 6 Lacs
Digital Photographer A Digital Photographer works with a digital camera, using a blend of technical skills and an artistic eye to take photographs of places, landscapes, people, food, and such. Today's photographers are almost all digital, as traditional film cameras are no longer used. INR 2.5 to 7 Lacs
Business Development Manager A Business Development Manager pitches goods and services to new clients, and maintains a good working relationship with all contacts. They recognize sales leads, communicate new product developments to prospective clients, oversee the development of marketing literature, and write reports. INR 2 to 5 Lacs
Media Marketing Executive A Media Marketing Executive, also known as a Marketing Officer or Marketing Coordinator, is involved in developing marketing campaigns to promote a service, brand, product, event or campaign. The focus can either be on selling a product, a service, or raising awareness of an issue that affects the public. INR 2.5 to 6 Lacs

Bachelor of Arts [BA] (Visual Communication) Fee Structure in India

86.40 K (Minimum Fee)PUBLIC COLLEGES1.44 L  (Maximum Fee)
1.15 L (Average Fee)
6.06 K (Minimum Fee)Private COLLEGES2.10 L (Maximum Fee)
1.13 L (Average Fee)

Bachelor of Arts [BA] (Visual Communication) Fee Structure By state


1.44 L
6.06 KPrivate COLLEGES2.10 L
1.13 L


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5 Reviews found out of 177278

6.3 /10

Loan/ Scholarship Provisions :

The loan amount one can attain from the college varies from person to person on accounts of their social status, caste and annual income of their parents. Another factor that determines the loan facility is the marks of the students. Please refer to the college office for more details.

Course Curriculum Overview :

The course curriculum offers a varied level of knowledge gaining for students interested in media studies and develop a sense in visual and auditory aesthetics. The exam structure contains puzzles that test your identification of patters and general knowledge questions.

College Events :

Onam Celebrations, Kerala Piravi celebrations, Melange inter college fest that lasts for a week, Christmas celebrations, Arts day, Kalothsavam, Sports day, Farewell day celebrations, They are celebrated with great splendor and grand preparations

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8.0 /10

Admission :

Through the mg university allotment process and got in 2nd allotment and after that the college staff contacted me take about iam interested or not then ingot admissions the administration has a good team they tell about the course and details

Course Curriculum Overview :

The course is awesome most papers are in practical and the examination conducted by mg university everyth 6 months the exam conduct the college is very open and awesome the exams are really good practical xmas are very interesting to students

Remarks :

Nothing usal everything is going good and some issues like between students are for fun the managemnet take good decesion on everything and they dont harm students or they help them very well there is no negative anything in colege

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7.2 /10

Alumni/Alumna :

Senior are very help full to us because they know much more than us . For many projects assignment they help us so and we discuss more about a common subject every day . Previous years note can be borrowed form seniors for reference for our studies .

Faculty :

About my oppinion my college have a wide area for every thing its a wonderful college recording studio animation wall lights cameras tripoid etc we can use everything in this college for our growth activities are given continuosly

Fee Structure And Facilities :

Saying about the fee structure of my college its a proffesional college and those who are intersted in the field of cinema this field is very good its little bit of expensive for those who are poor each sem 35000rupee

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