Bachelor of Business Administration [B.B.A] [Marketing] From The Hong Kong University of Science & Technology

Hong Kong, Hong KongLocation

UniversitySchool type

Estd1991established year

10394enrollment

Public

Partner [1 Courses]

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Bachelor of Business Administration [B.B.A] (Marketing)

4 years

full time

Field of Study:

Business,

Marketing

₹14.8 L/Yr

HK$140,000 /Yr

Marketing is an activity that facilitates exchange. As such, the success of an organization (whether for-profit or not-for-profit) often depends on the effectiveness of its marketing efforts. Therefore, marketing includes strategy decisions about the product or service to offer, advertising and promotional methods for communication, prices to charge, and the distribution system to utilize for delivery. Central to marketing is consumer behavior (since consumers are why organizations exist) and marketing research (since it provides an informational link between consumers and the decision makers within an organization). Courses cover all aspects of marketing and provide students with knowledge of the analytical tools to understand marketing problems and the skills to solve practical problems they will encounter in the profession.

The Marketing program is offered at?Hong Kong University of Science and Technology.

Year	1st Year Fees
Tuition Fees	₹1484000 (HKD 140000)

Other Expenses

Head	Avg Cost Per Year

Ranking

20242023202220212020201920182017

Business 46 out of 315 in Global Ranking

Scholarship Grants & Financial Aids

Name	Scholarship Per Student	Level of Study	Type
Axol Science Scholarship	Scholarship per student₹ 21,200/Yr$2,000	Level Of StudyBachelor	TypeCompany-Sponsored	View Details
ASID Foundation Legacy Scholarships	Scholarship per student₹ 42,400/Yr$4,000	Level Of StudyBachelor	TypeMerit-Based	View Details
Deutschland Stipendium Program	Scholarship per student₹ 46,248/Yr$4,363	Level Of StudyBachelor	TypeCollege-Specific	View Details