Master of Business Administration [MBA] (Marketing) From TAPMI, Manipal

Manipal, Karnataka Estd 1980 Private 103 Questions Answered Ranked 4 For MBA By Outlook 2024 +22 more
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Master of Business Administration [MBA] (Marketing) Fees

825,000first year fees
2 Years DegreeOn CampusPost GraduationFull Time
Year12
Tution fees₹825000₹825000
Total Year Wise fees8.25 Lakhs8.25 Lakhs

TAPMI Cutoff 2022

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TAPMI, NMAT Cutoff 2022

<span>TAPMI, NMAT Cutoff 2022 for <b>General</b> Category is listed below. The overall cutoff for NMAT is <b>80</b> percentile.</span>
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2022
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2021
Cutoff By percentile
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TAPMI Master of Business Administration [MBA] (Marketing) Important Dates


Important Events

EventDate
CMAT Exam Date
May 04, 2024Upcoming
CMAT Result
May 31, 2024Tentative

Expired Events

EventDate
CAT 2023 Admit Card Date
Nov 07, 2023
CAT 2023 Exam Date
Nov 26, 2023
XAT Registration Timeline
Jul 15, 2023 - Nov 30, 2023

Important Events

EventDate
CMAT Exam Date
May 04, 2024Upcoming
CMAT Result
May 31, 2024Tentative

Expired Events

EventDate
CMAT Admit Card Date
Apr 08, 2024
CMAT Registration Timeline
Feb 13, 2024 - Mar 13, 2024

TAPMI Master of Business Administration [MBA] (Marketing)  Ranking


TAPMI MBA ranking by Outlook is 4 out of 200 in India in 2024 and it was ranked 4 out of 200 in India in 2023. TAPMI MBA ranking by India Today is 21 out of 272 in India in 2023 and it was ranked 22 out of 281 in India in 2022. TAPMI MBA ranking by The Week is 9 out of 193 in India in 2023 and it was ranked 10 out of 160 in India in 2022
MBA #4 out of 200 in Top Private Colleges in India 2024 
MBA #4 out of 200 in Top Private Colleges in India 2023 
MBA #21 out of 272 in India 2023 
#3rd in Karnataka
MBA #9 out of 193 in Top Private Colleges in India 2023 
#1st in Karnataka
MBA #42 out of 125 in India 2023 
#2nd in Karnataka
MBA #5 out of 120 in Top Private Colleges in India 2022 
MBA #22 out of 281 in India 2022 
#9th in Karnataka
MBA #10 out of 160 in Top Private Colleges in India 2022 
#1st in Karnataka
MBA #38 out of 125 in India 2022 
#2nd in Karnataka
MBA #6 out of 119 in Top Private Colleges in India 2021 
MBA #10 out of 268 in India 2021 
#2nd in Karnataka
MBA #32 out of 100 in India 2021 
#2nd in Karnataka
MBA #7 out of 155 in Top Private Colleges in India 2020 
MBA #21 out of 292 in India 2020 
#2nd in Karnataka
MBA #27 out of 100 in India 2020 
#2nd in Karnataka
MBA #19 out of 284 in India 2019 
MBA #33 out of 75 in India 2019 
#2nd in Karnataka
MBA #35 out of 50 in India 2019 
#2nd in Karnataka

Eligibility Criteria

A Graduate Degree from a recognized University with not less than 50% marks (Final year students may also apply. However, the admission shall be cancelled if they obtain less than 50% in their graduation).

Course Details

Latest Update: TAPMI Admission for MBA Marketing Program has begun and the last date to apply is January 31, 2024. CAT Result 2023 has been released. Candidates can download the scorecard from the official website by using their login ID and username. XAT Results 2024 are out. Candidates can check their results by using their XAT ID and Password over the official website.

TAPMI MBA in Marketing is a 2-year full-time program. The fee for the MBA - Marketing is INR 16 Lakhs. The Highest Package for MBA - Marketing 2023 batch remained at INR 23.4 LPA.

MBA in Marketing program at TAPMI creates an Opportunity for Intensive Focus on Marketing from the 1st Year. It laids a strong foundation in 1st year, then provides an opportunity for Advanced Marketing Learning in the 2nd year. All the students take up an Internship at the end of 3rd Trimester. The program comes with 3 Super-specialization tracks, Digital Marketing Management, Sales & Customer Service Management and Brand & Product Management.

TAPMI offers an MBA - Marketing program with 60 seats. Admission to the MBA - Marketing program is based on valid CAT / XAT / GMAT based.

Check TAPMI Courses & Fees

TAPMI MBA - Marketing Highlights

Particulars Details
Program Master of Business Administration in Marketing
Basic Eligibility Graduated with a Minimum of 50% Marks
Selection Criteria CAT or XAT or GMAT Scores, Academic Scores, Work Experience, English Proficiency Test, Moderated Group Discussions, Personal Interview, Statement of Purpose
Specializations Digital Marketing Management, Sales & Customer Service Management, Brand & Product Management
Intake 60
Total Fees INR 16,00,000
Placement 2023 Highest Package - INR 23.4 LPA; Average Package - INR 14.8 LPA
Top Recruiters MichaelPage, Airtel, MagicBricks, Oracle, Capgemini etc
Ranking 42nd in Management Category by NIRF 2023

Check TAPMI Placements 2023

TAPMI MBA - Marketing Important Dates 2024

Some of the Important Dates of TAPMI MBA - Marketing are as follows:

TAPMI MBA Marketing Admission 2024 Events Dates
TAPMI Admission Application Commencement November 7, 2023
TAPMI Admission Application Close January 31, 2024
TAPMI Admissions Final Selection First List Announcement April 10, 2024
Commencement of MBA First Year Term I June / July 2024 (Tentative)

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TAPMI MBA - Marketing Admission Stories

MBA - Marketing Admission at TAPMI is based on various criteria. Group Discussion / Personal Interview weightage is 40% followed by Entrance Exam (35%). The rest depends on Academic Scores, Gender Diversity & Extra-curricular activities. Here are some of the Admission Stories from TAPMI Students to help you to prepare for MBA - Marketing Admission.

Admission Story Work Experience Entrance Exam Scores Graduation Percentage
TAPMI Admission Story Sumit Saurabh S T Fabricators - 30 months, Supervision of Mechanical Equipments CAT (86.4) 70.37%
TAPMI Admission Story Kusum Nehrotra Fresher CMAT (92) 66%
TAPMI Admission Story Aishwarya Kiran Mangraj Infosys - 4.2 Years TAPMI (90) 80%
TAPMI Admission Story Mohd Yusuf Collegedunia - 8 Months, Content Specialist XAT (89.2) 77%
TAPMI Admission Story Rishi Yadav Sales & Marketing Associate CAT (86) 78%
TAPMI Admission Story Harshit Singh Jaiveek Agro Biotech Pvt. Ltd - 3 Years, Assistant Projects & Business Development Associate CAT (90) 70%

Read More: How to Prepare for MBA GD/PI?

TAPMI MBA - Marketing Cutoff

TAPMI MBA - Marketing Admission is based on CAT / XAT / GMAT scores. Given below is the Expected Cutoff for MBA - Marketing batch 2023:

Tests Expected 2023 Cutoff
CAT  85 Percentile
XAT  85 Percentile
GMAT 630

TAPMI MBA - Marketing Course Details

  • TAPMI MBA - Marketing is a 2-year full-time Program, divided into 6 Trimesters.
  • The Curriculum Includes Core and Electives Courses.
  • Course Work for 1st Year consists of 60 Credits and 52 Credits for 2nd Year.
  • After Completion of First Year, Students get the Opportunity for Summer Internship.
  • Students can choose from 3 Super-specialization tracks - Digital Marketing Management, Sales & Customer Service Management and Brand & Product Management.

TAPMI MBA - Marketing Syllabus

Syllabus for MBA - Marketing Program is as follows:

Term Course Name Total Credits
Term 1 Excel for Managers; Basics of Accounting; Basic Statistics; Business Statistics; Managerial Communication; Introduction to Case Method; Managerial Economics; Organizational Behaviour; Financial Accounting; Sustainability, Responsibility, Managerial Ethics (SRME); Marketing Management – 1; Viva Voce – 1 20
Term 2 Operations Management; Business Communication and Presentations; Business and Impact Planning for Social Enterprises; Management Accounting; Macro Economics; Excel Skills for Business (C); Marketing Management – 2; Consumer Behaviour; Brand Management; Viva-Voce – II 20
Term 3 Marketing Research; Digital Transformation; Sales and Distribution Management; Advertising and Media; Strategic Management; Integrative Thinking Simulation; Financial Management; Society, Environment, Values & Attitudes – SEVA; Viva-voce III 20
Term 4 Super Specialization; Business to Business Marketing; Services Marketing; Ethical Issues in Sales and Marketing; Applied Learning Segment 23
Term 5 Super Specialization; Business Leadership; BrandScan; Human Resources Management; Applied Learning Segment 15
Term 6 Super Specialization; Legal Aspects of Business; International Marketing; MarkStrat; Applied Learning Segment 14

There are Super-specialization Track and Applied Learning Segment in MBA - Marketing program, they are as follows:

Super-specialization Track:

Track Course Name
Digital Marketing Management Digital Branding, creative development and production; DM Agency: Account Planning & client servicing; Digital Media planning; Advanced SEO & SEM; Advanced Social Media Marketing (Facebook, Linked-In and YouTube); Website design, audit and analytics; Email Marketing; Remarketing and Lead qualification; E-Commerce Marketplace- Operations and sales; Content Management and Marketing; Online Reputation Management; Customer Analytics; Building an E-Commerce store; Sales Promotion in digital media; CRM in digital space; Affiliate Marketing
Sales and Customer Service Management Personal Selling and Sales Negotiation; Marketing of FMCG products; Customer Retention and Lifecycle Management; Call Center Management; E-Commerce Marketplace- Operations and sales; CRM tools and platform; Branded Retail Operations management; DSA channel Management; Sales Force Management; Sales Promotion management; IT Selling; Sales Presentation and Reports; Sales Analytics; Rural Marketing; Supply Chain Management
Brand and Product Management Integrated Branding; Account Planning & client servicing; Creative Development – Copy and Art; Pricing Strategy; Media planning: Integrating traditional and digital; New Product design and development and go to market strategy; Marketing of FMCG products; Customer Acquisition: Lead Management Program and process; Sales Promotion and trade marketing; E-Commerce -Customer acquisition and Analytics; Consumer Research methods for decision making (Advanced); Marketing Analytics; Capstone in Product Management; PR and Event management; Writing Research and product reports

Applied Learning Segment (ALS)

Track Course Name
Digital Marketing Management Social Selling; Personal Branding or building a website; Fintech immersion; Digital Media planning Workshop
Sales and Customer Service Management Channel Management-Field Project; Emotional Intelligence workshop; Selling Financial services certification; Power BI and Tableau platform learning
Brand and Product Management Media and Production (or Fintech) - Field project; Packaging and Merchandising workshop; Fintech immersion course; Market research workshop
Check TAPMI Admission 2024

TAPMI MBA - Marketing Eligibility Criteria & Fees

Eligibility Criteria:
  • Candidates who have a Bachelor’s degree with a minimum of 50% marks or
  • Students in their Final Year of Graduation (Admission will be cancelled if the Student obtain less than 50% in his / her Graduation)
Fees:
TAPMI charges INR 8,00,000 for 1 year. The total fees is INR 16,00,000. Details for the same are given below.
Particulars Fees for 1st Year Fees for 2nd Year Total Fees (In INR)
Tuition Fee INR 8,25,000 INR 8,25,000 INR 16,50,000
Hostel Fee
Alumni Lifetime Membership Fee INR 20,000
Caution Deposit (Refundable) INR 40,000

TAPMI MBA - Marketing Admission Process

Admission Process of TAPMI consists of 3 different Selection Criteria. They are as follows:

Stage 1: Shortlisting

For Candidates who have Work Experience of less than 20 Months as on March 31, 2024.

Tests Expected 2023 Cutoff
CAT 85 Percentile
XAT  85 Percentile
GMAT 630
Graduation 60%
12th Exam 60%
10th Exam 60%

TAPMI follows Profile-based Shortlisting. Profile considered for Shortlisting consists of

  • Valid CAT / XAT / GMAT scores (whichever is higher)
  • Academic Profile (10th, 12th, Graduation, Overall Academic Performance etc)
  • Work Experience (Type of Company, Total Experience in Months etc)
  • Extra-curricular Achievements (State / National / International if any)
  • Statement of Purpose

Stage 2: Admission Process Stage 2 of TAPMI MBA - Marketing Admission process consists of English Proficiency Test (EPT), Moderated Group Discussions (MGD) and a Personal Interview (PI).

Stage 3: Final Selection Final Selection is based on Entrance Exam Score + Academic Profile + Work Experience + EPT Score + MGD Score + PI Score. The weightage for the Final Selection is as follows:
Components Weightage
Valid Entrance Exam Scores 35%
Score for Academic Performance (in X, XII, Undergraduate Degree) 20%
Group Discussion / Personal Interview 40%
Weightage for Gender Diversity and Extra-curricular Activities 5%
Total 100%

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TAPMI MBA - Marketing: How to Apply?

The application process for the MBA - Marketing Program is online at TAPMI. Candidates have to visit the Admission Portal through TAPMI's official website and Follow the steps:

  • Register yourself by creating a login ID using the Email ID and Phone Number.
  • Sign in and Proceed with the Form.
  • Enter the Mandatory Details and Upload the Necessary Documents.
  • Pay the Application Fees and Submit the Application Form.
  • Application Fee is INR 1000. It can be paid online via Debit, Credit Card or Online Banking Payment Facility.

TAPMI Vs Jaipuria Vs IMT Nagpur

Here’s a quick information about some Top Universities for you in comparison to TAPMI

College Name TAPMI Jaipuria IMT Nagpur
Course Fees INR 16 Lakhs - Total Fees INR 11.75 Lakhs - Total Fees  INR 12.04 Lakhs - Total Fees
Popular Electives Digital Marketing Management, Sales & Customer Service Management, Brand & Product Management Finance, Human Resources, Marketing, Strategy, Business Communications, Information System Finance, Business Analytics & Information Technology, Operations Management
Highest CTC INR 23.4 LPA (PGDM Marketing) INR 22 LPA INR 20.14 LPA
Average CTC INR 14.8 LPA (PGDM Marketing) INR 12.34 LPA INR 10.81 LPA
NIRF Ranking 42 47 -
Accepted Entrance (Minimum Cut-off) CAT (85), XAT (85) CMAT (85), MAT (67) CAT (85), XAT (80)
Quick Links TAPMI Jaipuria IMT Nagpur

Read More: What are the average and highest packages offered in TAPMI?

TAPMI MBA - Marketing Placements 2023

TAPMI recently released its Placement Report for 2023. According to the report, TAPMI achieved 100% Placement for MBA - Marketing program. Reputed Recruiters who took part in the Placement Drive were MichaelPage, Airtel, MagicBricks, Oracle, Capgemini etc. Here are some details of MBA - Marketing Placements for batch 2023.

Eligible Students 36
Total Number of Students Placed 36
Highest Package INR 23.4 LPA
Average Package INR 14.8 LPA
Key Recruiters MichaelPage, Airtel, MagicBricks, Oracle, Capgemini etc

Check TAPMI News & Articles

TAPMI MBA - Marketing Rankings 2023

TAPMI is one of the Top Management Institutes in India. TAPMI has been ranked by several Ranking Bodies. Here are some of the Top Rankings of TAPMI.

Ranking Body Year Rank
National Institutional Ranking Framework (NIRF) 2023 42nd in Management Category
Business Today (BT) - MDRA 2021 4th in South Zone
10th in India’s Best B-Schools
21st in Overall
Outlook - ICARE 2021 5th in Private MBA Institutions
4th in Standalone Institutions
2nd in South Zone
Economic Times 2021 35th Overall
37th in Finance
28th in Human Resource (HR)

Check TAPMI Ranking

TAPMI Famous Alumni

Name Achievements
Sushil J. Shah (Batch 2001-03) Associate Director - Global Banking CCO, India, The Hongkong and Shanghai Banking Corporation Limited, India
Priyanka Neogi (Batch 2001-03) Vice President – National Product and Programme Head Privy League, Kotak Mahindra Bank
Atul Mohan (Batch 2004-06) Ex Vice President- Human Resource and Administration, BlueStone.
Kajal Kiran (Batch 2001-03) Consultant - Franklin Templeton Investments India
Sundar Ramani Managing Director and Head of International Markets - HSBC Private Bank, Singapore

Startup by TAPMI Alumni

Data Sourced from LinkedIn*

Name Startup
Rahul Kamath (Batch 1996-98) Owner - Bola Surendra Kamath And Sona
Suyash Saboo (Batch 2010-12) Owner - Saboo And Company
Charudutt Sehgal (Batch 2016-18) Co-Owner - Vayugati Warehousings
Jaikishan Vador (Batch 2015-17) Proprietor / Owner - Shakti Trades
Deepti Jacob Founder and Chief Counselor - Sitara Emotional Counselling Center

TAPMI MBA - Marketing FAQs

Ques. What Specializations are offered to MBA - Marketing Program at TAPMI?

Ans. TAPMI offers 3 Super-specialization tracks for MBA - Marketing program, they are

  • Digital Marketing Management
  • Sales & Customer Service Management
  • Brand & Product Management

Ques. How many Credits are there in the MBA - Marketing Program at TAPMI?

Ans. A total of 112 Credits are there in the MBA - Marketing Program. 1st. 2nd and 3rd Term have a credit of 20 each. While 4th term has 23 Credits, 5th and 6th term has 15 & 14 Credits respectively.

Ques. What was the Placement Statistics for MBA - Marketing program at TAPMI?

Ans. MBA - Marketing program recorded 100% Placement for Batch 2023. The Highest CTC stood at INR 23.4 LPA while the Average CTC remained at INR 14.8 LPA.

Ques. What is the total fee for the MBA - Marketing program at TAPMI?

Ans. The total fee for the MBA - Marketing program at TAPMI is INR 16 Lakhs.

Ques. How many seats are there at TAPMI for MBA - Marketing program?

Ans. A total of 60 seats are available for TAPMI’s MBA - Marketing program.

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Master of Business Administration [MBA] (Marketing) Comparison

TAPMI
Reviews Rating
Cost To Study
Total Fees
1650000 (2 Years )
Ranking
# Ranked 21/272 by India Today Management Ranks
Highest Salary₹2230000
Average Salary₹1460000
General Course Details
Duration - 2 Years
Course Offered - Full Time
Mode - Full Time
Degree Type - On Campus
Course Level - Post Graduation
Course Credential - Degree
EligibilityGraduation with 50%+CAT/XAT