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Questions Asked On NID GandhiNagar, Gandhinagar

I am interested in strategic marketing from MICA Ahmedabad and strategic design management from NID. Which is better as both respect creativity?

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Aanika Ghosh Posted On : June 10th, 2021
Studied at MICA, Ahmedabad (2019)

Instead of looking at a NID or MICA, you must look for a more convenient B school. Strategic marketing as a core function is offered after about 10 years of work in this field. Even though everyone might think that you've been prepared for "strategy" in 2 years in school.

A colleague of mine had an incident in an interview where he refused somebody who after 3 years of employment did not want to perform, as he was in strategy. It's not devaluation, but realistic.

  • The program of NID is described on the website as the SDM program. It does not intend to manage designers/design projects, to be an MBA program in Design, and to be a branch/program of MBA.
  • MICA's strategic marketing is a type of MBA program with disciplines related to management, marketing, and marketing strategy in the curriculum.
  • You will study how to apply creativity during business challenges and sell a product, and how to employ creativity in various areas at MICA.

The main purpose of the MICA program is to train business managers for the creative industry. During the NID program, innovative design professionals are to be produced.

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