IGNOU BBA admission 2024 for the January session is expected to start in the month of December 2023. The last date to apply is January 31, 2024 (Tentative). Interested candidates can apply online on the official website of IGNOU @ignou.ac.in. Admissions will be granted based on marks secured in the qualifying examination. Check IGNOU Admission 2024 

IGNOU offers an undergraduate course in Business Administration for students who are willing to pursue a career in management. The BBA course is administered by the School of Management Studies (SOMS). There are two specializations offered in BBA- Retailing (RL) and Services Management (SM). IGNOU BBARL admissions only in the July session, while BBASM admissions are conducted in both January and July sessions. The maximum duration for degree completion is six years.

BBA (SM) is offered at IGNOU in collaboration with Maharashtra Knowledge Corporation Limited (MKCL). This is a work-based innovative degree program. On completion, students are awarded with a degree and a work experience certificate. BBARL admission is on the basis of merit and interview. Admission is offered directly to physically fit students and indirectly to sponsored students with a common eligibility criteria. While BBA SM admissions are based on merit and entrance. Also, students who are willing to work in the services industry for internship and work experience while pursuing the course, are offered admissions. Check IGNOU Admission

IGNOU Admission Dates 2024

Event Dates
IGNOU admission 2024 January Session Last Date January 31, 2024 (Tentative)

IGNOU BBA Course Highlights 2024

Course  Bachelor of Business Administration (BBA)
Course Type Distance Education
Offered by SOMS- IGNOU
Specializations Offered Retailing (RL) & Services Management (SM)
Course Duration 3 years
Basic Eligibility Passed 10+2
Entrance Required For BBA (SM)
Admissions  BBARL: Merit based
BBA (SM): Both Merit and Entrance based
Applications Begin BBA RL: July Session | BBA SM: January & July Sessions
Applications Accepted Online 

IGNOU BBA Eligibility Criteria 

BBARL

Admissions for Category 1 Applicants:

  • Students must have passed 10+2 from a recognized institution.
  • Selected on the basis of merit followed by a personal interview.
  • There is no age limitation for admission to this program.

Admissions for Category 2 Applicants:

  • This for sponsored students who would require their company’s letterhead with an individual application.
  • The students must be +2 qualified.

BBA (SM)

  • Students must have passed 10+2 from a recognized institution.
  • shortlisted candidates would be called to appear for an entrance test.
  • Candidates must have attained the age of 18 as on July 1 of admission year

Read more: IGNOU Courses & Fees

IGNOU BBA Selection Criteria

The selection for IGNOU BBA programs is both merit and entrance-based. Admission to the IGNOU BBARL program is based on merit in the qualifying degree while BBASM admission is done through the entrance exam conducted by the university.

IGNOU BBA Fee Structure 

The bifurcation of the fee for BBA and its specializations have been tabulated in the table below:

Type of Fee Fee to be Paid
BBARL
Registration Fee INR 200
First Year Fee INR 9,000
Total Fee INR 27,200 
BBA (SM)
Per Semester Fee INR 10,000
Total fee INR 60,000
Term End Examination Fee INR 150

IGNOU BBA Course Details 

Course Name Specialization Offered Eligibility Criteria Selection Criteria
BBA Retail Passed 10+2 Based on merit+interview
Services Management Based on entrance+interview

IGNOU BBA Syllabus 

BBARL covers the following courses of study for completion of the BBA degree. Details are tabulated below:

Course Code Course of Study Credits
Diploma in Retailing (year 1)
BRL-001 Overview of Retailing  04
BRL-002 Retail Marketing & Communication
BRL-003 Retail Management Perspectives and Communication 
BRL-004 Customer Service Management 
BRLT-005 Internship and Viva-Voce 16
Advanced Diploma in Retailing (year 2)
BRL-006 Buying and Merchandising-I  04
BRL-007 Store Operations-I 
BRL-008 Human Resources
ECO-01  Business Organization
BCOA-001  Business Communication and Entrepreneurship 
AMK-001 Marketing
BRLT-09 On the Job Training and Viva-Voce  08
BBA in Retailing (year 3)
BRL-010 Buying and Merchandising II  04
BRL-011  Retail Operations and Store Management II 
BRL-012 Visual Merchandising and Store Management 
BRL-013 Customer Value Management 
BRL-015 IT Application in Retail 
BRLT-016  On the Job Training (OJT) and Viva Voce  12

BBA (SM) is a full-degree program on completion of which, a degree and work experience certificate is offered. Unlike BBARL where certificates are divided upon a single year completion. The students study the following courses:

Course Code Course of Study Credits Nature of Course
Semester-1
BSM-001 Fundamentals of Management 04 Theory 
BSM-002 Basics of Marketing
BSM-003 Written Communication Skills
BSMA-001 Basic IT Skills Ability Enhancement
BSMW-001 Internship Report (Workbook)  06 Work-based 
Semester-2
BSM-004 Foundations of Services Marketing 04 Theory 
BSM-005 Focus on the Customer
BSM-006 Understanding Customer Requirements 
BSMA-002 Communication and Soft Skills Ability Enhancement
BSMW-002 Internship Report (Workbook) 06 Work-based 
Semester-3
BSM-007 Understanding Human Behaviour  04 Theory 
BSM-008 Basic Quantitative Techniques 
BEVAE-181 Environmental Studies
BSMA-003 Advanced IT Skills  Ability Enhancement
BSMW-003 Internship Report (Workbook)  06 Work-based 
Semester-4
BSM-009 Introduction to Service Operations 04 Theory 
BSM-010 Service Design
BSM-011 Service Quality and Improvement
BSMA-004 Advanced IT Skills  Ability Enhancement
BSMW-004 Internship Report (Workbook)  06 Work-based 
Semester-5
BSM-012 Economy and Services 04 Theory 
BSM-013 Delivering and Performing Service 
BSM-014 Managing Service Operations - I 
BSMA-005 Data Processing and Reporting Ability Enhancement
BSMW-005 Internship Report (Workbook)  06 Work-based 
Semester-6
BSM-015 Managing Service Promises 04 Theory 
BSM-016 Managing Service Operations - II
BSM-017 Service Entrepreneurship
BSMA-006 Research Process Ability Enhancement
BSMW-006 Internship Report (Workbook) 05 Work-based 

Evaluation System for BBA (SM) 

The evaluation methodology consists of both Continuous Comprehensive Evaluation (CCE) and Term End Examination (TEE). 

Weightage of Continuous Comprehensive Evaluation (CCE) and Term End Examination (TEE) for different courses are as follows:

Course Type CEE TEE
Theory courses (BSM) & (BEVAE-181) 30% 70%
Ability Enhancement courses (BSMA) 50% 50%
Work-based courses (BSMW) Internship Report (work books) - 100%

Note: Marking system is also followed in this programme.

IGNOU BBA Distance Education 

Students receive a diploma certificate at the end of each year through distance education in BBARL: 

  • Diploma in Retail (DIR) on first year completion.
  • Advanced Diploma in Retail (ADIR) in the second year. 
  • Degree in BBARL on completion of the third year. 

Students who are in case unable to continue the program after the first or second year would still have a certificate in hand.

IGNOU BBA Study Materials

IGNOU provides study material to students free of cost. Here are the links for BBA study materials that are tabulated below. Students can easily download or view the study material from here without any registration. It will help students to understand & get a clear idea about the course curriculum.

Course Name Click to Download
BBA Download

IGNOU BBA Assignments 

Assignments constitute continuous evaluation. The marks that you secure in the assignments will be counted in your final result. As mentioned earlier, an assignment of a course carries 30% weightage. You are therefore advised to take your assignment seriously. 

Non Submission of Assignment

The TMA for each semester can be downloaded from the Student Zone of the University website. You have to complete the assignment within the due dates specified in the assignment booklet. You will not be allowed to appear for the term-end examination for any course if you do not submit the assignment in time for that course. If you appear in the term-end examination, without submitting the assignments, the result of the term-end examination is liable to be canceled.

Read More: IGNOU Assignment

IGNOU BBA Admission Process 2024

BBA (RL)

  • Admissions are based on merit followed by an interview and will be judged upon:
    • Appearance, 
    • Ability to communicate
    • Attitude 
    • Mental Alertness
    • General Awareness. 
    • Each of these carry a maximum of 10 marks. Candidate is required to secure at least 25 out of 50 to qualify.
  • After the interview is conducted, a merit list is prepared which is uploaded on the official website of IGNOU.
  • Students would then be able to choose their nearest centre for reporting.

BBA (SM)

  • Admissions are based on entrance and interview.
  • After the candidate qualifies for the entrance, they would be called for an interview with MKCL.
  • If the student gets an internship after the interview, he/she can apply for admission to IGNOU for this program.
  • Candidates who are already working with a company can also apply for the Entrance Test, qualify it and then apply to IGNOU for admission after seeking consent from the company. 
  • After confirmation of the admission by the University the student will be given an enrolment number and admitted to the programme. 

Entrance Test for BBA (SM)

The entrance exam is online and consists of 50 questions for 100 marks. There is no negative marking and the test is one hour long. The following sections are covered for the entrance:

  • Quantitative Aptitude: 10 Questions 
  • Logical Reasoning: 15 Questions 
  • English Language Skills: 10 Questions 
  • Information Technology Skills: 15 Questions

Note: Candidates who qualify the Entrance would be required to fill up the Preferences for Workplaces offered by the Industry Partners.

How to Apply?

  • Visit the admission portal of IGNOU and create your user ID & password by clicking the "Register Yourself" button. Students must remember his/her Username and Password for subsequent login.
  • Already registered/ existing users must click the "Login" button and enter their username along with the password to go any further.
  • Fill the application form and upload the required documents.
  • Pay the application fee through Online Payment Gateway, i.e. by Debit/ Credit card or through net-banking.
  • After successful fee submission, take the printout of payment confirmation slip for future correspondence.
  • Click on ‘Submit’ to complete the application process successfully.
  • Students can keep track of the application status by using their registration number & password.
  • Note: Do not send the hard copy of the application form to any of the regional centers of IGNOU.

Documents Required:

  • Scanned Photograph and Scanned Signature (less than 100 KB in size)
  • Scanned copy of Age Proof
  • Scanned copy of relevant Educational Certificates
  • Scanned Copy of Experience Certificate (if any)
  • Scanned Copy of Category Certificate, if SC/ST/OBC
  • Scanned Copy of BPL Certificate, if Below Poverty Line

Note: IGNOU follows the reservation criteria set by the Government of India for admissions to its different academic programs.

IGNOU BBA FAQs

Ques. Who is eligible to apply for BBA in Retailing at IGNOU for admission?

Ans. Applicants who hold have valid scores in 10+2 in a relevant stream (Category 1) or are sponsored candidates (Category 2) can apply for BBA RL admission at IGNOU. Candidates have to select either Category 1 or 2 for admission. 

Ques. How to pay the course fee for BBA admission at IGNOU?

Ans. The total fee is indicated in the IGNOU 2020 Admission Prospectus, specialization wise. The applicants are supposed to submit the fee year wise. The application fee is exempted from this total fee for any discipline in BBA for IGNOU admission.

Ques. Are there any additional courses to be opted along with BBA if a candidate does not fulfill the eligibility for IGNOU admission?

Ans. No, the candidates are required to fulfill the eligibility criteria as far as possible. Because there is no BPP course which could be additionally opted to fulfil the eligibility criteria for any BBA admission at IGNOU.